Steven Brown

Excellence in Admissions
CHEP Status: Expired
CHEP Awarded: 10/21/2022

Badge Evidence | Completed Courses (4 Hours Each)

Whether your admissions personnel work exclusively by telephone or use the phone for setting a face-to-face appointment, they need a tool kit of powerful telephone techniques to be successful in working with students. This course provides best practices for both inbound and outbound calls. Admissions professionals learn how to project professionalism and a positive attitude in their telephone personality, and identify methods for conducting effective and appropriate calls.
Success in helping students begins with "connecting" in a meaningful way. These "connections" are formed through our ability to understand generational experiences and preferences in communication. Additionally, a better understanding of ourselves helps us connect with students. This course explores how to work better together through common collaborative principles and improving teamwork.
Ethical behavior in recruitment is essential to student and institutional success, and is a crucial component of a compliant institution. This course provides a framework to evaluate your current admissions interview process and offers new tools that allow for meaningful connections with today's students. An ethical enrollment process will help your students make their own best decisions and will increase the effectiveness of your admissions personnel.
Questioning and listening are essential elements of communication—especially when working with students. This course provides an in-depth understanding of the purpose of skillful listening, and how this is necessary to be the most effective in your position. In addition, this course provides an in-depth understanding of the purpose and types of meaningful questions. You’ll be introduced to the fundamentals of both questioning and listening, as well as new tools and techniques to help you refine your questioning and listening skills.
This course is designed for employees of all roles and levels at institutions that participate in federal financial aid programs. The course provides an awareness of prohibited acts which could adversely impact operations, and covers the requirements which must be adhered to in order to maintain good standing with state* and federal regulations as outlined in the Program Integrity rules. Emphasis is on areas of misrepresentation related to advertising and recruitment activities, interactions with prospective students and appropriate communication of disclosures and other publications. *This course currently covers the regulations for the following states: AZ, CA, CO, FL, GA, IL, IN, KS, LA, MA, MI, MN, MO, MS, NC, NM, OH, OK, OR, PA, SC, TN, TX, VA, WA. Course participants can select specific state(s) at the beginning of the course to customize the training content to their state.
This course is designed for campus management and employees at all levels seeking a better understanding of creating a compliant culture in today's regulatory environment. It summarizes the importance of creating a culture that aligns with regulatory oversight as the cornerstone of an organization. A synopsis is provided on the interwoven relationship of the Triad with emphasis on the Program Integrity rules. This course also explores the "Do’s and Don’ts" for communicating with students throughout their education whether it is during enrollment, financial aid, education or career services. Additionally, specific sections provide management with a more comprehensive review of Program Integrity rules and how they impact faculty and staff interactions with students.
Educational institutions have opportunities to create unique alumni associations which will look and feel more like alumni communities. This course will show you how you can create active alumni communities to increase enrollment, retention and placement for your entire institution. You will learn how to provide your alumni with valuable services and how to seek their help to enhance your educational programs and career services, as well as marketing and admissions. From getting started to setting up an alumni data base management system and determining the institution's return on investment, this course provides you with operational strategies for establishing an effective alumni association.
Effectively coaching students to achieve their goals in a way that builds autonomy, confidence, and accountability is fundamental to the role of a career services professional. Despite this fact, many career professionals have never engaged in professional development to build their coaching skills. This course helps career services professionals develop fundamental coaching skills so they can act as a catalyst and facilitator in assisting students to work towards their self-identified goals, with the belief that self-identified goals lead to increased student buy-in and motivation for attainment. Learn to put practical coaching techniques into action to maximize your results with students. *This course is relevant to a variety of career support professionals regardless of titles such as career counselors, advisors, coordinators, or "case managers" serving a variety of populations which may include students, out-of-school youth, or dislocated workers (youth or adults).
This course provides a timesaving guide to planning and conducting meetings from start to finish. It covers preparation, keeping the meeting on track, and follow-up. The course also offers expert advice for dealing with problem behaviors exhibited by meeting participants.
To do their job - accomplishing work through others - managers must develop and use persuasion skills rather than simply issue orders. Formal authority no longer gets managers as far as it used to. This course will help you master the art and science behind successful persuasion so you can begin changing others' attitudes, beliefs, or behavior to create win-win solutions.
This course will show you how to set realistic goals, prioritize tasks, and track milestones to improve performance and morale.
This course will help you master effective time management techniques. You will learn to analyze how you currently spend your time and pinpoint opportunities for improvement. The course will show you how to plan your time efficiently using scheduling tools, control time-wasters, and evaluate your schedule once it is underway.
If you are an owner or executive of an educational institution, you want to get the most value out of your marketing dollars. For this reason, publicity should be a part of your daily marketing strategy. In this course, you will learn over 100 strategies to build a great image for your institution, reach the people most likely to enroll, and open new markets. We'll show you how easy and inexpensive it is to get your institution's information placed in local newspapers, in the homes of your best leads, and on the desks of your future employers. This course is a must if you want to reduce your high-priced advertising costs and increase enrollments.
Drifting aimlessly through the year can be a sure fire way to miss your start budget. If you are facing an aggressive start goal and want to figure out how to achieve it, this is the course for you. Developing an effective advertising plan is key to attaining your start numbers. This course will demonstrate how to choose suitable sources for generating leads and enrollments. You will also learn the important aspects to consider when selecting an advertising partner. In this course, we will show you how to develop a marketing plan from the ground up and tailor it to your specific institution. Once you have created the plan, you will become skilled at holding people accountable for its objectives and riding the waves of good and bad that come throughout the year.
If you want to place an effective media buy that generates high quality leads at the lowest possible cost, and more importantly, the lowest possible cost per start, this is the course for you. This course will take you through the process step by step and prepare you for all of the pitfalls you can expect to encounter when placing television, newspaper and radio advertising. The course is designed to help educational institutions develop and implement successful media placement strategies. We will show you how you can tailor your advertising efforts to ensure success in meeting your goals. You will learn valuable techniques to utilize every step of the way when planning your media buys. From gathering market information, to developing a creative mix, to tracking the results, the course presents surefire methods that have proven successful across the country in markets large and small.
The key to successful public relations is like writing a good book. There must be a hook at the beginning, a captivating middle, and a satisfying end. You can create successful PR initiatives with specific objectives and end results in mind with a little bit of planning and forethought. This course will show you how to create effective PR campaigns with measurable results.
Building a program to ensure a smooth "hand off" from Admissions to Faculty is a critical component of student retention. Applicants often develop a strong bond with their admissions representative that ends (from the institution's standpoint) once they begin classes. This online course provides practical ideas on designing an orientation program, first-week-of-class and other retention activities that connect the student with faculty, the college and each other that will help you retain and graduate more students.
Owners and directors of educational institutions are always looking for the magical ingredients to improve student retention. There are at least six easy-to-implement retention strategies that can make a difference in whether a student graduates or drops out. These include efficient admissions procedures, great orientation programs, effective mentoring, student friendly classroom involvement, fabulous graduations, and successful placement. Upon completion of this course, participants will have specific easy-to-implement retention strategies to put in place for every area of their institution.
This course uncovers the secrets of today's successful businesses and their strategies of first-class customer service. You will learn the components of first impressions that can help you increase and keep your enrollments. This course will also help you to locate the specific areas of your operations where you can implement an improved customer service plan for your institution – whether it is admissions, student services or academics.
This course uncovers the secrets of today's successful businesses and their strategies of first-class customer service. You will learn the components of first impressions that can help you increase and keep your enrollments. This course will also help you to locate the specific areas of your operations where you can implement an improved customer service plan for your institution – whether it is admissions, student services or academics.