Effective communication skills are essential in every aspect of life - especially in our work with students. This course provides a foundational understanding of all forms of communication and offers new techniques to improve admissions performance. In addition, a communication hierarchy provides participants with an advanced understanding of rapport building and connecting with today's students.
AD106Powerful Telephone Techniques
Whether your admissions personnel work exclusively by telephone or use the phone for setting a face-to-face appointment, they need a tool kit of powerful telephone techniques to be successful in working with students. This course provides best practices for both inbound and outbound calls. Admissions professionals learn how to project professionalism and a positive attitude in their telephone personality, and identify methods for conducting effective and appropriate calls.
AD107Connecting with Today's Students
Success in helping students begins with "connecting" in a meaningful way. These "connections" are formed through our ability to understand generational experiences and preferences in communication. Additionally, a better understanding of ourselves helps us connect with students. This course explores how to work better together through common collaborative principles and improving teamwork.
AD108Best Practices in an Ethical Enrollment Process
Ethical behavior in recruitment is essential to student and institutional success, and is a crucial component of a compliant institution. This course provides a framework to evaluate your current admissions interview process and offers new tools that allow for meaningful connections with today's students. An ethical enrollment process will help your students make their own best decisions and will increase the effectiveness of your admissions personnel.
LS101Do You Manage Or Lead?
This course explores the critical differences between management and leadership. Participants will be introduced to definitions and myths about each area as well as how management and leadership must coexist for an organization to operate effectively. Participants will explore their own management/leadership tendencies.
LS102How Do You Lead?
Not everyone is suited for, or desires, a leadership position. One of the first steps to being an effective leader is to understand the desire to lead in the first place. Participants will explore their motivation to lead and develop a deeper understanding of their leader style(s).
LS103Your Leadership Impact
Beyond understanding the role of the leader, the ultimate effectiveness and impact of a leader takes into consideration the followers and the situation, too. This course defines leadership impact and explores the Interactional Framework for Leadership.
LS104Your Leadership Legacy
The higher education industry provides a wealth of opportunities and challenges for those seeking leadership positions. In this course, participants will gain a deeper understanding of the higher education sector and themselves. The importance of higher education institutions will be explored along with developing a personal leadership legacy.
LS105Your Leadership Toolkit
Get ready to add a number of skills to your toolkit as you develop as a leader! This course focuses on increased self-awareness in communication styles and learning; developing deeper understanding through empathic listening; and motivating through innovation.
LS106This Way to Leadership
Now it's time to put all that self-discovery and learning into a workable plan to further develop leadership skills! Participants will create a Personal Leadership Development Plan (PLDP) based on insights gained throughout the Innovative Leadership in Higher Education Program. A step-by-step process is offered to create a meaningful plan complete with the development of SMART Goals and advice from some of today's leaders in the higher education sector!
ML110New Manager Transitions
In this course, you will learn what it means to be a manager, as well as how to navigate the complex and often stressful transition from individual contributor to a new manager.
ML111Leading and Motivating
This course provides a synopsis of the essential tasks of leadership setting direction, aligning people, and motivating others. You will learn how to recognize the skills and characteristics of effective leaders, create an inspiring vision, and energize people to support and work toward your goals.
This course provides sound advice on preparing and delivering presentations that command attention, persuade, and inspire. It includes rehearsal techniques as well as tips for creating and using more effective visuals. The course also addresses the importance of understanding your objectives and your audience to create a presentation with impact.
In this course, you will learn how to strengthen your coaching skills by using a four-step process to facilitate the professional growth of the employees you coach.
To do their job - accomplishing work through others - managers must develop and use persuasion skills rather than simply issue orders. Formal authority no longer gets managers as far as it used to. This course will help you master the art and science behind successful persuasion so you can begin changing others' attitudes, beliefs, or behavior to create win-win solutions.
This course will help you master effective time management techniques. You will learn to analyze how you currently spend your time and pinpoint opportunities for improvement. The course will show you how to plan your time efficiently using scheduling tools, control time-wasters, and evaluate your schedule once it is underway.
MT101Creating Publicity for Your Educational Institution
If you are an owner or executive of an educational institution, you want to get the most value out of your marketing dollars. For this reason, publicity should be a part of your daily marketing strategy. In this course, you will learn over 100 strategies to build a great image for your institution, reach the people most likely to enroll, and open new markets. We'll show you how easy and inexpensive it is to get your institution's information placed in local newspapers, in the homes of your best leads, and on the desks of your future employers. This course is a must if you want to reduce your high-priced advertising costs and increase enrollments.
MT102Developing an Effective Advertising Plan
Drifting aimlessly through the year can be a sure fire way to miss your start budget. If you are facing an aggressive start goal and want to figure out how to achieve it, this is the course for you. Developing an effective advertising plan is key to attaining your start numbers. This course will demonstrate how to choose suitable sources for generating leads and enrollments. You will also learn the important aspects to consider when selecting an advertising partner. In this course, we will show you how to develop a marketing plan from the ground up and tailor it to your specific institution. Once you have created the plan, you will become skilled at holding people accountable for its objectives and riding the waves of good and bad that come throughout the year.
RT103Implementing Successful Student Retention Strategies
Owners and directors of educational institutions are always looking for the magical ingredients to improve student retention. There are at least six easy-to-implement retention strategies that can make a difference in whether a student graduates or drops out. These include efficient admissions procedures, great orientation programs, effective mentoring, student friendly classroom involvement, fabulous graduations, and successful placement. Upon completion of this course, participants will have specific easy-to-implement retention strategies to put in place for every area of their institution.
RT104Best Practices to Enhance Student Retention
This course is a collection of ideas and best practices drawn from the implementation of enrollment growth strategies at over 300 educational institutions nationwide. The course is based on a highly successful in-service training program offered by Dr. Joe Pace, Managing Partner of The Pacific Institute and includes video delivery of Pace's presentations. Filled with practical tips and suggestions, the course also discusses the application of current research results on human behavior and organizational culture to enhance student enrollment and retention. This is a unique course that will dramatically change your perspective on institutional effectiveness.