JULIEANNA HERNANDEZ

Excellence in Career Services
CHEP Status: Active
CHEP Awarded: 06/12/2025
Excellence in Career Services
CHEP Status: Active
CHEP Awarded: 06/12/2025

Badge Evidence | Completed Courses (4 Hours Each)

This course offers strategies to provide employment and job search skills training that enables students to seek jobs in the field for which they are trained. You'll learn how to offer comprehensive career services regardless of whether your career services department is staffed full- or part-time. The course provides strategies for an institution to set up a Career Services Department, enhance and run it, and measure results. It describes how a successful career services department can ensure that your students have the skills and self-confidence to succeed in the workplace. You'll learn techniques to increase placement rates and reach out to the community to meet and maintain relationships with hiring decision-makers.
Social media is critical tool for career services professionals to interact with and reach their constituent groups yet many career professionals aren't aware of how to develop a purposeful social media strategy. Without a social media strategy, career services departments risk losing relevance with their audience, and they also lose the opportunity of harnessing social media to achieve department goals. This course describes the phases of planning and implementing a social media strategy for your career services department. Each module is based on the fundamental steps of preparing a comprehensive and measurable plan to achieve the goals of the career services department.
In today's world where jobs are posted online, matching algorithms screen digital résumés, and recruiters source candidates online, students must market themselves online. Writing a résumé and cover letter alone is no longer an adequate skill set for career seekers to successfully find and secure employment as well as manage, advance, and transition their career throughout life. Students must know how to digitally market themselves, and 21st century career advisors must know how to advise them. This course will help you advise students on developing digital career-marketing strategies for career success.
In the most competitive economy ever, crafting powerful job search documents, communicating strategically with employers, and presenting evidence of one’s qualifications won’t even necessarily get candidates jobs—it’ll barely get them interviews. This course covers advanced writing techniques, shows examples, and offers detailed strategy explanations to help career professionals enhance their ability to teach students how to craft modern job search documents and strategic employer communications. You'll be able to more effectively advise students on how to use impactful strategies that differentiate them from competitors through résumés, letters, portfolio evidence, and strategic post-interview correspondence. *This course also contains several downloadable resources to be used in your career center.
School hiring events are staples for many institutions, whether ground-based or virtual. They are a large undertaking. However, when done correctly, these events should yield many positive results for students, employers, and the school. This course examines each part of the process involved in a school hiring event: from the planning and ideation phase, to budgeting, staffing, logistics, marketing, student preparation, and a complete process for post-event surveying and follow-up. Beyond practical tips, ideas, and strategies, this course will provide a resource of documents that will help support a robust and dynamic school hiring event.
Professional networking is an essential career development skill that can lead to new job opportunities, higher salaries, and valuable relationships. Despite the numerous advantages of networking, many learners are unaware of its importance and not equipped with the knowledge and skills needed to effectively build and maintain professional relationships. Career professionals must be able to teach learners how to build the social capital they need to gain access to opportunities, information, and resources that drive career success. This course provides a structured, practical approach to helping learners develop the knowledge and skills needed to foster professional relationships that will assist in career advancement for years to come. *The course contains multiple done-for-you resources for download and use with learners.
Personal branding is about communicating and presenting one’s unique promise of value. It’s an essential skill that must be learned, not only to facilitate seeking employment opportunities, but to help one navigate professional transitions throughout their working life. But for most job seekers, developing and communicating their brand is extremely challenging. Educators and workforce professionals must be empowered to guide their learners through a process that makes personal branding easier to understand and implement. This course describes a structured, practical approach to helping learners communicate who they are, what they can do, and how they can add value in the workplace, through offline and online methods. *The course contains multiple done-for-you resources for download and use with learners.
With new recruiting technologies, increasingly selective hiring practices, and the prevalence of remote work, it's clear that job searching has fundamentally changed over the years. Yet outdated and ineffective job search methods persist. Career educators and workforce development professionals must be equipped with the latest knowledge and techniques to help learners navigate a modern, competitive job search landscape. This course provides a structured, practical approach to helping learners develop the skills needed to execute an effective job search strategy while building resilience in the process.
Help students ace the interview with successful tactics to showcase their qualities and make them the best fit for the job. A career management specialist will be able to master the appropriate actions for students to take before, during, and after the interview. These tactics can then be implemented in a career management class or during the preparations for prospective job interviews. The goal of this course is to help develop a better understanding of the topic and produce tangible resources to help implement plans, strategies, and ideas at your school. In addition to lecture videos, resource links, and assessments, you will be able to utilize Journal and Learning Activities, which will continue to be useful after successful completion of the course.
This unique interview preparation course provides a comprehensive program that helps job seekers turn interviews into offers with a structured and repeatable process. Unlike broadly prescribed interview tips, this course emphasizes actionable, step-by-step training that empowers job seekers to improve their self-awareness, align their strengths with specific employer needs, and persuasively articulate their value. Career professionals will gain frameworks, communication models, and practical resources to implement a full-fledged interview preparation program that enables job seekers to confidently tailor their responses, back them with evidence, and leave a lasting impression in nearly any interview setting. Don't settle for generic advice-equip job seekers with a competitive edge for interview success.
In today's digital labor market, a strong online presence is a necessity. As the world's largest online professional network, LinkedIn is a critical platform for anyone serious about building their professional online presence and advancing their career. However, many learners may not know how to make the most of this powerful tool, and as a career professional, it's your job to help them succeed. This course will equip you with the knowledge and skills you need to teach your learners how to create a standout LinkedIn profile, expand their professional network, and tap into valuable resources that can help them stay ahead in their field. *The course contains multiple done-for-you tools and resources for download and use with learners.
In today's dynamic career support landscape, generative artificial intelligence (AI) has rapidly gained prominence and is poised to become even more prevalent. For career support professionals, embracing this technological shift is not merely advantageous; it's essential. Generative AI offers the capacity to create personalized assessments, optimize resumes, and provide immediate responses, making it a powerful tool in empowering learners on their career journeys. Proficiency in generative AI is no longer a choice; it's a fundamental skill that defines the modern career support professional. By mastering generative AI, you not only invest in your own professional growth but also elevate the support you provide to learners. This course will elevate your career support skills, ensuring you excel in the AI-driven era.
Accurate representation of graduate outcomes is critical to upholding institutional integrity. All involved in employment reporting must continuously identify ways to strengthen their system for tracking, collecting, and verifying employment data. When documentation is both a quality and a compliance matter, staff must understand the verification program as a whole, the role they play in continuously improving it, and how to use professional principles and best practices in documentation. This course is designed to encourage participants to critically analyze their own employment reporting practices while sharing ideas and best practices that can help lead to the highest level of data integrity.