Marty Cowan

Excellence in Teaching
CHEP Status: Active
CHEP Since: 12/21/2020
Excellence in Leadership
CHEP Status: Active
CHEP Since: 01/04/2021
Excellence in Career Services
CHEP Status: Active
CHEP Since: 03/26/2021

Badge Evidence | Completed Courses (4 Hours Each)

Effective communication skills are essential in every aspect of life - especially in our work with students. This course provides a foundational understanding of all forms of communication and offers new techniques to improve admissions performance. In addition, a communication hierarchy provides participants with an advanced understanding of rapport building and connecting with today's students.
Whether your admissions personnel work exclusively by telephone or use the phone for setting a face-to-face appointment, they need a tool kit of powerful telephone techniques to be successful in working with students. This course provides best practices for both inbound and outbound calls. Admissions professionals learn how to project professionalism and a positive attitude in their telephone personality, and identify methods for conducting effective and appropriate calls.
Success in helping students begins with "connecting" in a meaningful way. These "connections" are formed through our ability to understand generational experiences and preferences in communication. Additionally, a better understanding of ourselves helps us connect with students. This course explores how to work better together through common collaborative principles and improving teamwork.
Let’s face it, today's students have a plethora of information at their fingertips; but can they truly understand in a meaningful way all that your school has to offer? This course takes product knowledge and presentation skills to a higher level with enhanced tools and techniques to improve your "sales" skills. Additionally, advanced methods for presenting the attributes and benefits of your institution will be explored, along with successfully addressing challenges and resources.
In this course, we will examine the fundamentals of value, benefits, and worth. In addition, we will utilize techniques and tools to prepare and present the value of your institution. Finally, we will review tips and best practices to maximize your value presentation. Once you have completed the course and activities, you will be prepared and ready to best serve your students and school with your value presentations.
This course is designed for employees of all roles and levels at institutions that participate in federal financial aid programs. The course provides an awareness of prohibited acts which could adversely impact operations, and covers the requirements which must be adhered to in order to maintain good standing with state* and federal regulations as outlined in the Program Integrity rules. Emphasis is on areas of misrepresentation related to advertising and recruitment activities, interactions with prospective students and appropriate communication of disclosures and other publications. *This course currently covers the regulations for the following states: AZ, CA, CO, FL, GA, IL, IN, KS, LA, MA, MI, MN, MO, MS, NC, NM, OH, OK, OR, PA, SC, TN, TX, VA, WA. Course participants can select specific state(s) at the beginning of the course to customize the training content to their state.
This compliance training course is designed for admissions, financial aid and career services employees of accredited institutions participating in federal financial aid programs. The course provides a clear and practical understanding of the federal regulations that govern the conduct of your institution and correspondingly underlay the performance of your job. The purpose of the course is not to train you to become a regulatory expert, but to provide the information you need to do or say the right thing when interacting with both prospective and enrolled students, as well as the consequences of doing or saying the wrong thing whether by mistake or with intent. More importantly, the course emphasizes that 'Doing the Right Thing' ensures that we provide an environment of trust where prospective students receive the information they need to make informed decisions about their education.
This course is designed for either an institution’s full or part time staff and faculty members. The course focuses on building and sustaining a campus-wide culture of compliance as opposed to simply providing a multitude of standards and regulations. In short, CM107 hopes to provide the information staff and faculty need to say or do the right things when interacting with both prospective and enrolled students about their education - online or face-to-face - as well as the consequences of saying or doing the wrong things whether by mistake or with intent. Components on ethics, customer service and fostering a culture of compliance in the new normal of educational delivery are also included.
This course offers strategies to provide employment and job search skills training that enables students to seek jobs in the field for which they are trained. You'll learn how to offer comprehensive career services regardless of whether your career services department is staffed full- or part-time. The course provides strategies for an institution to set up a Career Services Department, enhance and run it, and measure results. It describes how a successful career services department can ensure that your students have the skills and self-confidence to succeed in the workplace. You'll learn techniques to increase placement rates and reach out to the community to meet and maintain relationships with hiring decision-makers.
In this course, you will be given tools to help your students find the job that's right for them, present themselves impressively on paper, and interview with ease. This course is designed so you can successfully support your students in four phases of their job search: doing a targeted job search, writing a powerful resume and cover letter, presenting professionally, and developing effective interview skills.
Social media is critical tool for career services professionals to interact with and reach their constituent groups yet many career professionals aren't aware of how to develop a purposeful social media strategy. Without a social media strategy, career services departments risk losing relevance with their audience, and they also lose the opportunity of harnessing social media to achieve department goals. This course describes the phases of planning and implementing a social media strategy for your career services department. Each module is based on the fundamental steps of preparing a comprehensive and measurable plan to achieve the goals of the career services department.
Educational institutions have opportunities to create unique alumni associations which will look and feel more like alumni communities. This course will show you how you can create active alumni communities to increase enrollment, retention and placement for your entire institution. You will learn how to provide your alumni with valuable services and how to seek their help to enhance your educational programs and career services, as well as marketing and admissions. From getting started to setting up an alumni data base management system and determining the institution's return on investment, this course provides you with operational strategies for establishing an effective alumni association.
Although job developing requires a mix of critical skills, many career advisors are forced to learn them through the “sink or swim” method. They’re often asked to immediately make a specific number of cold-calls daily. They learn that “job developing” is synonymous with cold-calling. It isn’t. This course covers how to properly prepare for job developing, how to prospect, prioritize employer contact, and communicate with employers to address objections, get job orders, manage them to completion, and continuously engage employers and candidates to develop long-term partnerships. Job developing should be more comprehensive than a simple list of employers to cold-call.
Students with disabilities represent a unique minority group within higher education. Despite being the largest minority group in the world, all too often their access to and inclusion in programs and services comes as an afterthought. Career services practitioners pride themselves in their ability to serve diverse populations, yet many remain untrained in working with disabled students. This course helps career services practitioners understand federal legislation basics as they relate to disabled students, the unique challenges they face, and characteristics of the population as well as practical resources and career services strategies to help overcome their unique barriers to employment.
**While the course addresses interaction considerations for those with deafness, blindness, learning disabilities, acquired brain disabilities, and physical disabilities, it shouldn't be expected that the course will cover all possible disabilities you may want to specifically learn about. It provides a broad overview.
This introductory course covers the essential roles of a teacher and the competencies required to be a successful instructor in an educational institution. Proven techniques and strategies for planning and preparation are presented and discussed. In addition, the course offers effective methods for conducting the first class meeting and delivering course content. This course provides a solid foundation for new instructors and serves as an excellent refresher for more experienced instructors.
The instructor is the real key to student retention at any educational institution. Instructors must keep focused on student motivation and retention each and every day of class. Developing strategies for retaining students throughout the entire training sequence is both complex and rewarding. All instructors should have the goal of seeing all of their students successfully complete their class. This course helps you reach that goal by helping you to understand your students and use proven motivation and retention techniques to keep them enrolled and engaged in the learning process.
Educators work with students who want to learn specific skills that will lead to fulfilling careers. As educational instructors it is our job to help each student to achieve this goal. Just as you may have a particular style of teaching that you prefer, your students have preferred ways of learning. This course will help you to identify the different learning styles of your students so that you can adjust your instruction to better accommodate them. Good teachers also regularly monitor the effectiveness of their instruction by assessing their students’ learning. This course will examine several aspects of assessment including how to create good tests, how to ask effective questions and how to get your students to actively participate in their learning by asking questions themselves.
This course provides methods and techniques for managing students and class activities. We start by reviewing the steps instructors need to follow as they introduce a class to new students. We then discuss strategies to effectively deal with unfocused and challenging students. The course ends by describing common mistakes made by instructors and ways to avoid them.
This course provides methodologies and examples to help instructors increase content retention and application by students in need of support. The course starts by covering the skills needed by instructors to be clear communicators. We then discuss ways instructors can become effective in monitoring students and using student groups as learning tools. The course concludes by covering techniques and strategies to instruct diverse learners, including learners with disabilities.
This course will inform you of how careful lesson planning can help to ensure increased student engagement. Proper lesson planning will enable you to teach effectively and efficiently, and ultimately help students meet learning objectives. The information in this course will provide the framework for instructional development enabling you to properly structure a detailed, well thought-out lesson plan.
Outstanding teachers serve their students by guiding them through their coursework and motivating them to complete program requirements. Instructors at educational institutions are often faced with high stress resulting from heavy teaching loads and limited time. When teachers cannot manage their own time and stress, they cannot fully serve the needs of their students. This course will show instructors how to manage time and stress in their lives and teach some of these skills to their students.
This course begins by identifying the two most significant issues that influence the motivation of adult students: security and autonomy. The course explains how increasing students' sense of security can enhance their motivation during instruction, questioning, activities, and evaluations. This is followed by a discussion of how motivation can be improved by enhancing students' sense of autonomy when making assignments, selecting instructional methods, implementing classroom procedures, and developing and planning evaluations. The course concludes by comparing and contrasting extrinsic and intrinsic motivators and by suggesting a variety of "miscellaneous motivators" for instructors to consider.
This course compares and contrasts four styles of classroom management. The course includes "virtual visits" to animated classrooms where participants observe four instructors who exhibit different management styles. The style that is preferred by most students is identified and described, and suggestions are offered on how instructors can modify their personal style to increase their effectiveness. A four-step model for developing successful classroom management strategies is presented and is followed by a discussion of a practical, behavioral approach to classroom management. Characteristics that foster good discipline in the educational institution and in the classroom are listed and explained, and tips are offered that can improve both institution-wide and classroom discipline. Finally, a number of scenarios involving common discipline problems are described.
Questioning can be one of the most effective classroom teaching strategies. However, many instructors are not familiar with the techniques and research findings associated with good questioning. This course begins by comparing and contrasting the major types of questions and their most appropriate uses. Some relevant statistics and research findings are presented, followed by a discussion of four effective questioning practices. The course concludes by offering a few tips and suggestions for instructors to consider.
This course will provide you with a basic overview of the background of an innovative instructional strategy called the Flipped Classroom. This instructional strategy is gaining popularity and differs from traditional instructional strategies. This course will discuss the background, driving factors, benefits, barriers, theoretical grounding, how to prepare to flip your classroom, and the components of the Flipped Classroom. The impact on student learning will also be discussed in addition to instructor preparation and the future of the Flipped Classroom.
This course covers the impact that personal electronic devices, in this case tablets, have on the delivery of instruction. The course discusses the reasons for using tablets in classroom and lab settings to enhance learning and expand educational resources for students. Strategies are given to enable instructors to see how the use of tablets can assist students in becoming active learners both within and outside of the school setting.
This introductory course will provide you with the knowledge and skills to create successful online courses, whether for faculty-supported distance education delivery or as a supplement to classroom instruction. You will learn to design and develop online courses that have structural integrity and navigational simplicity with a focus on student-centered learning and intellectual interaction. The course covers various learning activities that are supported in an e-learning environment and describes the typical components of an online course. We will provide you with the media strategies and course design methodologies that will allow you to develop online courses in an effective and efficient manner.
This course explores the critical differences between management and leadership. Participants will be introduced to definitions and myths about each area as well as how management and leadership must coexist for an organization to operate effectively. Participants will explore their own management/leadership tendencies.
Not everyone is suited for, or desires, a leadership position. One of the first steps to being an effective leader is to understand the desire to lead in the first place. Participants will explore their motivation to lead and develop a deeper understanding of their leader style(s).
Beyond understanding the role of the leader, the ultimate effectiveness and impact of a leader takes into consideration the followers and the situation, too. This course defines leadership impact and explores the Interactional Framework for Leadership.
The higher education industry provides a wealth of opportunities and challenges for those seeking leadership positions. In this course, participants will gain a deeper understanding of the higher education sector and themselves. The importance of higher education institutions will be explored along with developing a personal leadership legacy.
Get ready to add a number of skills to your toolkit as you develop as a leader! This course focuses on increased self-awareness in communication styles and learning; developing deeper understanding through empathic listening; and motivating through innovation.
This course provides you with a framework to put your self-discovery and learning into a workable plan to further develop your leadership skills. A step-by-step process is offered to help you create a meaningful Personal Leadership Development Plan (PLDP) complete with the development of SMART Goals and advice from some of today's leaders in the higher education sector.
This course provides sound advice on preparing and delivering presentations that command attention, persuade, and inspire. It includes rehearsal techniques as well as tips for creating and using more effective visuals. The course also addresses the importance of understanding your objectives and your audience to create a presentation with impact.
To do their job - accomplishing work through others - managers must develop and use persuasion skills rather than simply issue orders. Formal authority no longer gets managers as far as it used to. This course will help you master the art and science behind successful persuasion so you can begin changing others' attitudes, beliefs, or behavior to create win-win solutions.
Feedback is an essential component of the communication process. In this course, you will learn when and how to give effective positive or corrective feedback, how to offer feedback upward, and how to receive feedback.
This course will show you how to set realistic goals, prioritize tasks, and track milestones to improve performance and morale.