Cassandra Gibson

Excellence in Career Services
CHEP Status: Active
CHEP Since: 11/01/2018
Excellence in Leadership
CHEP Status: Active
CHEP Since: 11/29/2018

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This course offers strategies to provide employment and job search skills training that enables students to seek jobs in the field for which they are trained. You'll learn how to offer comprehensive career services regardless of whether your career services department is staffed full- or part-time. The course provides strategies for an institution to set up a Career Services Department, enhance and run it, and measure results. It describes how a successful career services department can ensure that your students have the skills and self-confidence to succeed in the workplace. You'll learn techniques to increase placement rates and reach out to the community to meet and maintain relationships with hiring decision-makers.
In this course, you will be given tools to help your students find the job that's right for them, present themselves impressively on paper, and interview with ease. This course is designed so you can successfully support your students in four phases of their job search: doing a targeted job search, writing a powerful resume and cover letter, presenting professionally, and developing effective interview skills.
Social media is critical tool for career services professionals to interact with and reach their constituent groups yet many career professionals aren't aware of how to develop a purposeful social media strategy. Without a social media strategy, career services departments risk losing relevance with their audience, and they also lose the opportunity of harnessing social media to achieve department goals. This course describes the phases of planning and implementing a social media strategy for your career services department. Each module is based on the fundamental steps of preparing a comprehensive and measurable plan to achieve the goals of the career services department.
Educational institutions have opportunities to create unique alumni associations which will look and feel more like alumni communities. This course will show you how you can create active alumni communities to increase enrollment, retention and placement for your entire institution. You will learn how to provide your alumni with valuable services and how to seek their help to enhance your educational programs and career services, as well as marketing and admissions. From getting started to setting up an alumni data base management system and determining the institution's return on investment, this course provides you with operational strategies for establishing an effective alumni association.
Although job developing requires a mix of critical skills, many career advisors are forced to learn them through the “sink or swim” method. They’re often asked to immediately make a specific number of cold-calls daily. They learn that “job developing” is synonymous with cold-calling. It isn’t. This course covers how to properly prepare for job developing, how to prospect, prioritize employer contact, and communicate with employers to address objections, get job orders, manage them to completion, and continuously engage employers and candidates to develop long-term partnerships. Job developing should be more comprehensive than a simple list of employers to cold-call.
In today's world where jobs are posted online, matching algorithms screen digital résumés, and recruiters source candidates online, students must market themselves online. Writing a résumé and cover letter alone is no longer an adequate skill set for career seekers to successfully find and secure employment as well as manage, advance, and transition their career throughout life. Students must know how to digitally market themselves, and 21st century career advisors must know how to advise them. This course will help you advise students on developing digital career-marketing strategies for career success.
Military veterans represent a unique type of non-traditional student and must overcome distinctive challenges to reintegrate into the civilian workforce. With an influx of over one million veterans projected to enter higher education in the next several years, career services personnel must be prepared to provide the level of service these students need and deserve. This course helps career services practitioners understand the unique obstacles veterans face in the reintegration process, how to help them translate their military experience into civilian language and provides strategies & tools that can support veterans in becoming gainfully employed.
Securing gainful employment for students with an arrest or criminal conviction is filled with unique challenges. This course introduces many of the challenges your students have (and will face), not only from the student’s perspective, but also from the employer’s. Upon completion of the course, you will be in a position to counter potential stereotypes and ‘negligent hiring’ fears. Topics of study include reviewing effective interview practices and the importance of honesty, how attitude lays the foundation for success or failure, the value of developing a letter of explanation, as well as reviewing techniques to mend a problematic past.
Students with disabilities represent a unique minority group within higher education. Despite being the largest minority group in the world, all too often their access to and inclusion in programs and services comes as an afterthought. Career services practitioners pride themselves in their ability to serve diverse populations, yet many remain untrained in working with disabled students. This course helps career services practitioners understand federal legislation basics as they relate to disabled students, the unique challenges they face, and characteristics of the population as well as practical resources and career services strategies to help overcome their unique barriers to employment.
**While the course addresses interaction considerations for those with deafness, blindness, learning disabilities, acquired brain disabilities, and physical disabilities, it shouldn't be expected that the course will cover all possible disabilities you may want to specifically learn about. It provides a broad overview.
There are millions of lesbian, gay, bisexual, transgender, and queer (LGBTQ) job seekers struggling to find careers and even hold down a job, due in part to their sexual orientation and gender identity. What amplifies this issue is the fact that many college career advisors who are supposed to help struggling jobseekers are not trained to address the unique struggles their LGBTQ students face in their career development. This course equips career advisors with the perspective, knowledge, and practical skills necessary to provide quality career services for their LGBTQ students, who greatly need their assistance.
In the most competitive economy ever, crafting powerful job search documents, communicating strategically with employers, and presenting evidence of one’s qualifications won't even necessarily get candidates jobs – it’ll barely get them interviews. This course covers advanced writing techniques, shows examples, and offers detailed strategy explanations to help career professionals enhance their ability to teach students how to craft modern job search documents and strategic employer communications. You'll be able to more effectively advise students on how to use impactful strategies that differentiate them from competitors through résumés, letters, portfolio evidence, and strategic post-interview correspondence. *This course also contains several downloadable resources to be used in your career center.
Derived from the feedback of over 100 institutions, empirical research, and case studies, course participants are presented with specific strategies and best practices that promote graduate employment. This course is for all education professionals seeking to understand the institutional practices that maximize graduate employment outcomes. Because employment outcomes are as much a function of institutional behaviors as they are of student behaviors, this course is based in systems thinking, which challenges participants to examine the interdependent relationship among institutional infrastructure, student career-readiness, and graduate employment rates.
This course explores the critical differences between management and leadership. Participants will be introduced to definitions and myths about each area as well as how management and leadership must coexist for an organization to operate effectively. Participants will explore their own management/leadership tendencies.
Not everyone is suited for, or desires, a leadership position. One of the first steps to being an effective leader is to understand the desire to lead in the first place. Participants will explore their motivation to lead and develop a deeper understanding of their leader style(s).
Beyond understanding the role of the leader, the ultimate effectiveness and impact of a leader takes into consideration the followers and the situation, too. This course defines leadership impact and explores the Interactional Framework for Leadership.
The higher education industry provides a wealth of opportunities and challenges for those seeking leadership positions. In this course, participants will gain a deeper understanding of the higher education sector and themselves. The importance of higher education institutions will be explored along with developing a personal leadership legacy.
Get ready to add a number of skills to your toolkit as you develop as a leader! This course focuses on increased self-awareness in communication styles and learning; developing deeper understanding through empathic listening; and motivating through innovation.
Now it's time to put all that self-discovery and learning into a workable plan to further develop leadership skills! Participants will create a Personal Leadership Development Plan (PLDP) based on insights gained throughout the Innovative Leadership in Higher Education Program. A step-by-step process is offered to create a meaningful plan complete with the development of SMART Goals and advice from some of today's leaders in the higher education sector!
Skillful writing helps you accomplish your business objectives and extends your influence as a manager. In this course, you will learn to create clearer, more effective written communications. The course includes specific guidelines for preparing memos, letters, emails, and other common business documents.
This course provides sound advice on preparing and delivering presentations that command attention, persuade, and inspire. It includes rehearsal techniques as well as tips for creating and using more effective visuals. The course also addresses the importance of understanding your objectives and your audience to create a presentation with impact.
In this course, you will learn how to strengthen your coaching skills by using a four-step process to facilitate the professional growth of the employees you coach.
This course will show you how to discuss and resolve difficult interactions in the workplace - whether with employees, peers, bosses, or even suppliers and customers.
In this course, you will learn how to manage diversity to extract maximum value from your employees' differences - including how to recruit diverse talent, resolve diversity-related conflicts, and communicate with employees and customers from other cultures.
In this course, you will learn a practical, hands-on method for looking at crises. The course will show you how to develop a crises audit to avoid and prepare for crises, how to manage an actual crisis, and how to learn from past events.